Fairmont Hotels & Resorts, home to luxury hotel legends The Savoy and The Plaza, initially appointed impactasia in 2009 to raise brand awareness, education and credibility of their new properties soon to be launched across Asia, and of their existing properties in the West.

Since the commencement of the account, impactasia has delivered a whirlwind of finely and impactfully executed PR activities across the Asia-Pacific region.  From a pow Fairmont Hotels & Resorts corporate roadshow that trailed across Singapore, Hong Kong and Shanghai, to wow amounts of media attendance at the Fairmont Beijing opening and a series of press luncheons, this account is nothing short of wham, bam and glam.